Panini 2014 FIFA World Cup Brazil™ Prizm combines the collecting world’s most popular technology (Prizm) with the world’s most popular sporting event the FIFA World Cup, what the combination creates is the single greatest autograph checklist in the history of soccer trading cards.
What makes the product, which is released on May 7th, even more amazing is that it is 100-percent redemption-free.
“Setting the goal of zero redemptions early on was definitely nerve-racking,” said Alex Carbajal, Panini America’s Licensing Acquisitions Manager for the Prizm World Cup set.
“A lot of time was spent communicating and planning the logistics with return shipments and answering questions regarding the signings. The international time zones didn’t always gel with ours, so answering the phone in the wee hours of the morning from a foreign number became a common practice.”
“I was surprised to hear how many players collected the FIFA World Cup™ stickers in the past,” Carbajal said. “There were many fond memories from the players. So the ‘Panini’ name really brought back fun memories of them collecting or seeing their first sticker as a player.”
From Pele to Ronaldo, Messi to Neymar and beyond, this amazing product is sure to capture the imagination of both young and old collectors across the sporting globe.
Check out some of the images below and if you would like to secure a box of Panini 2014 FIFA World Cup Prizm Click Here.
