What is a Break?
A break is an exciting way of collecting sports cards. At Cherry, we regularly open sealed packs, boxes and even cases. When we’re running a break, we open a set amount of sealed products, and set aside every 'hit', to be dispatched to the participants whom have entered.
What is a Hit?
A hit is, for the most part, all cards in a product excluding the main base set cards. These could be autographs, memorabilia, short printed and numbered parallels and variants, case hits and more.
What do you break?
A whole range of products! We have daily and weekly organised breaks for the NBA and NFL fans, and we also run breaks for AFL, Pokémon and more around product release occasions.
When do you break?
All break times are Melbourne time! (AEST/AEDST)
Any break with (LUNCH BREAK) is during our 1pm stream.
All other breaks are during our 5pm stream!
Tune in during the start of each stream to see the schedule!
What is a Pick Your Team Break vs a Random Team Break?
Pick Your Team:
The total cost of the break is tiered in a way which represents how likely that team is to hit a card of significant value. For example, in the 2017-18 NBA Season, the Celtics are heavily favoured because of top Rookie Jayson Tatum and in 2018-19 the Mavericks are the same due to Luka Doncic.
Everyone pays the same amount and the teams are randomly allocated!
How do I buy a spot in a break?
Spots are sold via the Cherry website at www.cherry.cards in the ‘Upcoming Breaks’ section.
When are breaks listed?
Daily breaks are usually listed the night before or in some cases the morning of. Different times are used to ensure that different people have a shot at getting the team that they want.
In terms of product based box or case breaks, the first run will be listed once a product is announced and then as demand dictates for subsequent breaks.
Always keep an eye on the Cherry page to stay up to date!
How do I know what team I get in a Random Team Break?
Your name is entered into one of the 30 positions on the Spots list where you first purchase your break from. The 30 NBA teams are then randomised using “Random.org” a number of times.
The newly randomised list of NBA teams is then pasted to correspond against your name in the original list. For example, if you are in “Spot #1” you will have the team in first place, and on top of the list after the team randomisation process.
Due to the unpredictability of technology and potential errors which can occur, sometimes lists of participants may contain errors. Names who do not become fulfilled automatically will be added to the end of the list. The list of names are not final until the end of the randomisation process.
What is the difference between a Case, Multi-Box and Single-Box Break?
Case Break - A sealed from manufacturer case of product. This is often highlighted by the chance to find a “1 per case” hit.
Multi-Box Break - A set amount of boxes, often between 2 – 5. This gives a chance to have hits from across different products, and different seasons.
Single-Box Break - Usually a high-end product, with very few, but extremely collectable hits.
How do I watch Cherry Live?
Cherry streams live on Facebook (available here:
If you do happen to miss the live streamed break, you'll be able to watch it on replay as soon as the show ends.
When will I receive my hits?
All breaks are prepared and dispatched on average every three days. All hits are sent in bubble mailers, with tracked or stamped postage used, relevant to the approximate value and size of the contents.
Can I pick up in store?
Absolutely! Let us know if you'd like to pick up, either by leaving a comment on your order when made, by commenting during one of our live streams, or by sending us a message through our Facebook page, and we will keep it in store ready for when you next visit!
What happens in the situation of where there are two or more players on the same card?
In terms of cards where there two or more players on a card the card can either
(a) Be randomised between all parties on the card e.g a card featuring a Suns player and a Celtics player will be randomised between the two teams. A card featuring two suns and one Celtics will be randomised still with the Suns receiving two chances in the randomisation. 99% of multi-player cards will apply to ths rule.
(b) Mediated on between the multiple parties for a chance to come to an agreement. This is exclusively reserved for high end cards like dual logomen and very high end autographs.
In this situation if either party decides to go to random the card must go to random and rule (a) will take place.
If a deal is to be made Cherry will assist the two parties in coming to a deal.
What happens to "error" cards?
Sometimes cards come out of a box with a factory error. Usually this is a simple miscut or an error in colour however sometimes cards come out with different players on the card/
Error cards will be given to the team who has highest claim on the card. e.g a card which has one player on the back and a different player on the front due to a printing error will go the Player on the front. Error cards will always go to the person who has the autograph on the front.
How do prize draws work?
Certain breaks have bonus prizes in them! These can range from cards, to memorabilia, to future break spots and credit and more!
We take the list of teams (depending on the sport in the break) and further randomise.
In the case of multiple prizes, unless otherwise stated, in each break each team can only win one prize as the list will be reset and re-run with the winning team removed from the next draw. For example, if the first minor prize is won by the Pacers, they then cannot win any further prizes.
What is a One-Touch?
A One-Touch is a highly protective, magnetic resealable plastic case. Collectors often put the more desirable and higher valued “hits” inside them. They’re sleek and display beautifully. Check them out here:
How do I get my hit placed into a one-touch?
Comment during the live stream and let the team know, or message our Facebook page at any time before it’s shipped! They’ll then place your card in a one-touch after you’ve purchased one on the website. If you’re unsure which size is required, one of our team will certainly be able to help you out – just ask.
What is Grading?
A Graded card is one that has been sent to a reputable and known company for assessment of condition, usually returned with a rating out of 10, with 10 being the highest. Cherry employ the services of Beckett Grading Service (BGS), the most reputable and trusted company in the hobby today – based in Texas, USA. The assessment of each card is based on four categories; Surface, Edges, Corners and Centering. These are carefully reviewed under microscope and imperfections can be seen beyond that of the naked eye. Getting a rating of 10 is extremely hard, with a pack fresh card considered on average to be an 8.5 – 9 given the amount of travel the item has likely done before even being opened. More information about Grading is available in the FAQ.
Why do people grade cards?
Generally, to either offer an authentication of the card, or more often – to increase the value of the card, given it offers an assessed comparison to it’s alternatives. For example, if a card has been printed to /10, and 7 copies have been graded, with only 1 reaching a 9.5 – then the owner of that item would be able to ask a premium on the value of the card. More information about Grading is available in the FAQ.
How do I get my hit graded?
Comment during the live stream and let the team know! They’ll then place your card in a sleeve, toploader and team bag ready for the next submission, after you’ve purchased from the website. You can also let us know at any time before your card is dispatched via our Facebook page! More information about Grading is available in the FAQ.
Can I get a refund on my break which hasn't happened yet?
We will absolutely try our best to make this happen, however to make sure that you get a response as we do not constantly monitor our emails, we require notice of at least 24 hours before the scheduled break start time.